Refreshed Membership Launch PA Life Website
Refreshed Membership is celebrating the launch of a brand new website for the publishers of PA Life- a print publication for people working as personal assistants and executive assistants.
PA Life briefed Refreshed Membership to create a bespoke website using the Refreshed Membership platform that provided their market with the latest work and lifestyle news and feature, as well as a platform for PAs and EAs to interact and network. PA Life also wanted the website to act a platform to promote brand extensions and drive subscribers to the website.
The resulting website meets that brief, providing PA Life with a website that will allow PA Life to extend their current print offering to a digital platform- a critical factor in the survival of publishers as digital continues to dominate.
David Quainton, Editor of PA Life, is delighted, “The site looks great and is usable from our point of view and also from the user’s point of view.” He also goes onto comment, “The Refreshed Membership team has been excellent, tinkering with development throughout and coping with constant small changes and requests from our side. We’re looking forward to developing the site with Refreshed Membership further over the coming months and dominating our particular market.”
Refreshed Membership is excited to deliver a project of this size and the PA Life website marks the first in a number of projects to be launched over the coming months.
Refreshed Membership is part of Emerge, a £40m media, marketing and communications group operating in traditional, digital and online disciplines across a range of markets. They specialise in delivering fully integrated online systems to run and manage membership organisations.
The PA Life website can be viewed at: www.palife.co.uk